Saturday, 8 August 2015

Poster Two Development

I continued to play around with and experiment with the use of various FADPS in order to come up with a more interesting way of expressing this concept, so that it is more appealing to the viewer, and really draws them in. In order to do this, I felt like scale was one of the key aspects to use, so enlarged the kiwi silhouette, and cropped it in to mainly the head area. I have attached pictures below:





The only real difference in the above posters is the addition of the faint Union Jack in the background, as well as a slight change in the tagline in the bottom right corner. However, in terms of developing from my initial mock-up, I feel that the extreme increase in scale helps to create more intrigue about the poster. By having it so big, it's aiming to draw in the viewer so that they can try and break down the poster. At first, some might not realise that it's a kiwi, although I have made it more obvious by leaving a slight part of the body in when cropping, opening the Kiwi's beak, and placing the 'London Eye' in the spot where the Kiwi's actual eye would be. In terms of the font, I have opted for Univers as a basic sans-serif font, as I have been aiming to use the imagery itself as the hero focal point, while the tagline further helps put the poster in context for the viewer. I quite like how this concept is coming along, and will take this along to the interim presentation on Monday so I can get some feedback on the idea, and see if the class and the teachers think the message is coming through clearly enough. 

Tomorrow, I will go and print out my 2x A2 posters (I will print in A3's and stick together for the interim). Along with this idea, I will also present the earlier idea of the Bulldog eating the Kiwi, which more focuses on Pathos as it's form of rhetoric. I'm looking forward to the class critique, not only on this poster, but on my developed Bulldog poster, since I feel that it's improved greatly by making the dog easily recognisable as a bulldog, and making a few other small adjustments as well.


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